is pleased to make your acquaintance

SIR Hotels is a European lifestyle boutique brand, rooted in Amsterdam in 2011. It's a legendary collection of luxury boutique hotels creating the unexpected in original guest experiences. Each SIR Hotel curates its own cosmos and has entrepreneurial spirits, a fine taste of aesthetics and features a distinctive destination for the design savvy traveler of the 21st century.

SIR Hotels is dedicated to curating original guest experiences in an authentic, creative and emotional connected manner. SIR Hotels stages are social gathering places in vibrant cultural neighbourhoods where travellers meet the locals. In May 2013 the first Amsterdam SIR Hotel opened; the Award winning Sir Albert. This impressive boutique hotel offers 90 luxury rooms and suites, The Study, IZAKAYA Asian Kitchen & Bar, a Japanese pub-style restaurant and IZAKAYA Terrace. All created by internationally award-winning designers BK Architecture.

Sir Albert has been awarded as Netherlands Leading Boutique Hotelin 2013 and 2014 by World Travel Awards.

More SIR Hotels openings have been announced for Amsterdam, Berlin, Hamburg, Munich and
Tel Aviv. SIR Hotels is managed by Europe Hotels | Private Collection (EHPC), based in Amsterdam and operated by international and local hotel & restaurant passionate individuals. 

is pleased to offer you incredible benefits when you book through his website.

Sir Albert boutique hotel Amsterdam is located next to the Museum Square, facing the Rijks Museum and within walking distance of the Leidse Square and the famous canal district.

In his luxury boutique hotel in Amsterdam you get: the finest design and boutique accommodation within, friendly and faultless service at all times.

Sir Albert Hotel is located in De Pijp, the Quartier Latin of Amsterdam. Home to literati, artists, fashion designers, entrepreneurs and the city’s most famous market, the Albert Cuyp. De Pijp is also close to the Royal Concertgebouw, for lovers of classical music. And for lovers of shopping, you’re a leisurely stroll from Van Baerlestraat and the legendary P.C. Hooftstraat. which are located within 3 minutes walking distance from the Sir Albert boutique hotel in Amsterdam.

Sample Sir Albert Hotel firsthand by staying in one of his 90 guest rooms and suites, all created by international award-winning designers BK Architecture. This makes Sir Albert a unique luxury boutique hotel in Amsterdam.

Sir Albert Hotel features IZAKAYA, Asian Kitchen & Bar. Guests are most welcome to investigate this unique example of Asian food culture, and take in views of De Pijp from the IZAKAYA terrace.

Sir Albert boutique hotel Amsterdam loves green luxury at its best, that’s why he cares, understands and takes action for the environment, showing and proving his social responsibility. Click here to read his Green Globe Sustainability Plan. 


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